1. Spelling Errors – Not only do they look unprofessional, but they can also be super embarrassing if you don’t spot them in time. I once worked for a family law firm where I was sending out emails about Public Law. Unfortunately, I managed to miss out the “l” in Public throughout the message and ended up sending emails to the entire Northern region of the firm about “Pubic” Law.
Don’t let this happen to you – your spellchecker will not pick up on cringe-worthy spelling mistakes such as this one!
2. Uploading Images – Let’s imagine you’ve posted a gig on Fourerr and you have uploaded a profile picture which you think is fitting to the gig, professional and eye-catching. Suddenly you realise you have accidentally uploaded the wrong image and have instead posted on your profile a less than flattering photo of yourself tucking into a greasy kebab at the local takeaway after a night at the pub. Or something even worse (!)
Don’t let this happen to you – Your buyers will undoubtedly be put off by your totally inappropriate picture…Thankfully this has never happened to me. However, knowing my luck, it is just a matter of time…!
3. Fabricating the Truth (AKA ‘Lying) – Sorry if this point sounds a bit negative, but I feel like it needs to be said: DO NOT LIE TO POTENTIAL BUYERS! There is nothing more embarrassing than being caught out on a lie. Of course, it is not only deceitful and detrimental toward your online career but you can really make yourself look stupid. Posting a description of your gig or your previous experience where you describe yourself as an internet marketing “Guru” might be well suited for someone with extensive experience in that field. However, if you are a newbie and you know it – don’t try and deceive your customers. You’ll be found out if you can’t deliver the goods to the quality you promised!
Don’t let this happen to you – Of course you don’t need to scream “I’m a complete newbie and I have no idea what I’m doing!” from the rooftops, but as long as you don’t big up yourself too much, you’re not setting your buyers up for disappointment.
4. Giving Up Too Easily – As the famous German writer Thomas Kempis said: “All men commend patience, although few are willing to practice it.” Don’t give up after a couple of days just because your gig hasn’t quite taken off as you had hoped! Find your buyers that may be interested in purchasing your gig, be nice to them, deliver great work and thank them for ordering. It’s not difficult! If you give up on your gig and don’t check Fourerr regularly for potential buyers or gig orders, you could miss out on many sales.
Don’t let this happen to you – Get cracking with promoting yourself on social networking sites, tell your friends about your gigs and spread the word. You’ll have orders before you know it!
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